Justin Timberlake

Want to Augment Some Reality with Justin Timberlake?

This is even BETTER than Pokemon Go.

April 6, 2018
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Chances are, you've already heard parts or all of Justin Timberlake's latest, Man of the Woods.  Maybe you even have tickets to one of his upcoming shows in Philly.

But now, there's an ALL NEW way to experience JT, and it's in the futuristic realm of augmented reality.

In partnership with American Express and its music app, Justin has officially, as of today, launched a mobile augmented reality experience that brings listeners into the making of Man of the Woods.

The AR brings a full-size, 3-D, nearly-in-the-flesh Justin to life to narrate the experience as your own personal tour guide.  Outside In turns JT's track "Breeze Off the Pond" into a fully immersive experience, transporting listeners to a Montana setting as Justin narrates how the track came to be.  Interspersed among the mountains and trees are icons which  provide additional user experiences, such as an EXCLUSIVE Man of the Woods merchandise collection.

“We surprised fans and Card Members with exclusive first listens of the album leading up to its release and are excited to connect on a deeper level with the Outside In experience on the American Express Music app," Timberlake said of the new experience in a statement. "The first-of-its-kind, mixed reality experience uses cutting-edge technology to bring me directly to my fans; walk them through the concept of my new album and provide access to purchase specially designed merch in collaboration with Levi’s, Heron Preston, Ryan McGinley and more."

Now, I know we all got caught up in Pokemon Go, and thought it was the pinnacle of AR to date.  And it may have been.  But NOW, we've got Justin Timberlake's Outside In, and life will never be the same.  If you have access to the American Express music app, enjoy your trip to Montana with the "Filthiest" guide out of the woods!

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